The Football Association has a strong team on the ground in Brazil in support of the England team’s efforts at the World Cup finals. Until recently they faced the penalty of high costs for mobile phone and data use due to the excessive roaming charges that are applied in Brazil by UK networks. However, by sourcing a local Brazilian solution from 0044 Ltd, the UK’s leading roaming solutions provider, The FA can now avoid the excessive voice and data roaming rates with tried and tested local solutions.

With a tournament as significant as the World Cup it’s vital that the FA’s management team is able to operate in Brazil in the same way they would as if it were a tournament based at Wembley. Adopting a local Brazil SIM solution for the finals makes a lot of sense given the roaming penalties that can be experienced. 0044 has introduced new SIM card solutions to help travellers avoid falling foul of these hidden charges. The 0044 SIM cards tackle the problem by reducing the cost of a call to only 42p/min and data from less than £0.03pMB. With a Brazil SIM card users can opt for a pay-as-you-go or account based deal and even access the internet via their handset or a mifi based solution. The FA have decided to opt for a Brazil based voice and data solutions for the duration of the finals and are set to benefit from  huge savings whilst maintaining communications on the move.

Angus MacLeod of 0044 Ltd commented, “Over the years we’ve managed to help thousands of business and leisure travelers avoid roaming charges by providing a simple and easy to use local solutions. However, with big sporting events like the World Cup in Brazil it means that organisations like The FA require specialist equipment to help manage the administrative activities which are critical to the smooth running of the England team’s efforts at the 2014 World Cup. We’re proud to be associated with The FA and wish them and The England squad every success in the tournament.”